July 18, 2007
Garmin® Teams with Handmark to Expand Garmin Mobile™ Distribution
OLATHE, Kan./July 18, 2007/PR Newswire — Garmin International Inc., a unit of Garmin Ltd. (Nasdaq: GRMN), today announced that Handmark, a global leader in the development and distribution of mobile media, will distribute Garmin Mobile for BlackBerry devices enabled with GPS.
“We are pleased to offer Garmin Mobile through Handmark’s vast distribution channels because it will make it easier for BlackBerry customers to subscribe to Garmin Mobile, regardless of the carrier,” said Charles Morse, Garmin’s director of mobile and PND marketing. “Garmin Mobile is a killer application that turns Blackberry devices into a premium GPS device with voice prompted navigation, real-time traffic, weather, fuel prices, and hotel discounts. It turns a BlackBerry into an all-in-one, go-anywhere device.”
“Garmin Mobile is a brilliant application for GPS-enabled phones that significantly enhances the mobile experience,” said Douglas Edwards, Handmark executive vice president and chief marketing officer. “It is natural for Handmark to work with Garmin, another Kansas City-based global company. Garmin Mobile will be a great hit with our customers.”
Handmark is the leading developer and publisher of mobile software titles sold through mass merchandisers as well as electronics and office supply stores. Handmark offers unique distribution through U.S. mobile operators, including on-device client and web portals as well as both Handmark and operator branded desktop and on-device stores. Garmin Mobile will receive prominent placement within the various distribution channels.
Garmin Mobile gives turn-by-turn, voice prompted directions to virtually any destination in the United States or Puerto Rico including points of interest (POI’s) such as hotels, restaurants, gas stations, ATMs and tourist attractions. The POI database can also serve as a comprehensive business directory that makes it easy to call directly from the POI database for reservations, hours of operation, or other information. Map data is provided by NAVTEQ™, a world leader in premium-quality mapping.
In addition to intuitive navigation, Garmin Mobile customers also have access to free dynamic information including real-time traffic, current weather conditions and forecasts, fuel prices and hotel discounts. These features, which are usually only found on high-end personal navigation devices, are available for no additional cost.
Garmin Mobile is immediately available through Handmark for $9.99/month. Some Garmin Mobile features may vary based on the phone’s capabilities. For more information on Garmin Mobile, visit mobile.garmin.com.
About Garmin International Inc.
Garmin International Inc. is a member of the Garmin Ltd. (Nasdaq: GRMN) group of companies, which designs and manufactures navigation, communication and information devices - most of which are enabled by GPS technology. Garmin is a leader in the general aviation and consumer GPS markets and its products serve aviation, marine, outdoor recreation, automotive, wireless and OEM applications. Garmin Ltd. is incorporated in the Cayman Islands, and its principal subsidiaries are located in the United States, Taiwan and the United Kingdom. For more information, visit Garmin's virtual pressroom at www.garmin.com/pressroom or contact the Media Relations department at 913-397-8200. Garmin is a registered trademark and Garmin Mobile is a trademark of Garmin Ltd. or its subsidiaries. Anticipated product availability dates are based on management's current expectations and are not guaranteed.
All other brands, product names, company names, trademarks and service marks are the properties of their respective owners. All rights reserved.
Notice on forward-looking statements:
This release includes forward-looking statements regarding Garmin Ltd. and its business. All statements regarding the company’s future product introductions and expected product availability dates are forward-looking statements. Such statements are based on management's current expectations. The forward-looking events and circumstances discussed in this release may not occur and actual results could differ materially as a result of known and unknown risk factors and uncertainties affecting Garmin, including, but not limited to, the risk factors listed in the Annual Report on Form 10-K for the year ended December 30, 2006 filed by Garmin with the Securities and Exchange Commission (Commission file number 000-31983). A copy of Garmin’s Form 10-K can be downloaded at www.garmin.com/aboutGarmin/invRelations/finReports.html. No forward-looking statement can be guaranteed. Forward-looking statements speak only as of the date on which they are made and Garmin undertakes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events, or otherwise.